TaylorMade Performance Labs opened its 20th national facility and the first in Southwest Florida at Tiburon Golf Club located at The Ritz-Carlton Golf Resort, Naples. Mike Weir, 2003 Masters champion, was on hand to showcase the custom-club fitting experience. Each TMPL location features Motion Analysis Technology by TaylorMade (MAT-T).

Originally developed to fit clubs to TaylorMade-adidas Golf Tour professionals, MAT-T works by gathering vital swing information and statistics by way of a launch monitor, six high-speed video cameras and a computer to capture the golfer's swing in sharp, 3-D animation - the same technology used in today's popular movies and video games.

The first TMPL was developed at TaylorMade Golf headquarters to offer tour professionals a more efficient and effective club-fitting experience. Its dramatic success led to the development of off-site TMPLs, which are open to any golfer who seeks a superior club-fitting experience. Located at some of the finest golf properties in the world and administered by specially trained certified PGA pros, TMPLs offer the golfer the ultimate fitting experience. Custom-built clubs are built and shipped in a matter of days.

For more information please contact The Ritz-Carlton Golf Resort, Naples.